coca-cola ai music studio

Artificial intelligence doesn’t always have to be something scary.

So, Coke partnered with real musicians, to make real rock bands using AI at real music festivals.

Thanks to the entire Momentum Worldwide team on this win, taking home a Silver Clio!

~step 1. answer a few fun questions with your friends

~step 2. get your band name and album art

~step 3. film mv with an ai engine comprised of licensed music

~step 4. get interviewed (just) like you’re in a band

watch the award-winning case study: